Virtual Lands End to John O’Groats

If you’re not quite sure what a virtual event is, let us enlighten you. Unlike your usual running or cycling events, where you actually turn up on the day and compete against a load of other people, virtual events are done in your own time. You might be doing a 10k, a triathlon or an ultra marathon, and you still have a set distance you need to do, you just choose when and how you do it. It’s that simple really.

“But why would I take part in a virtual event?” We hear you saying. Well, firstly it’s a nice way to get into the world of events without the pressures of an actual organised event. None of the competitiveness, the crowds or the questionable portable toilets; just you and your personal challenge. Secondly, it can make training more interesting. Cycling or running is all well and good, but adding a virtual goal to the whole thing can add some much-needed direction to your training. Especially when you get a real life medal at the end of it.


The Conqueror Event Series Lands End to John O’Groats is one hell of a virtual event. As you may have guessed from the name, the challenge sees participants virtually making their way across the length of Britain. That’s 1,083 miles in real distance terms. Yeah, that may seem like quite a lot, but you don’t have to do it all in one go. The event, which starts on October 1st, allows you to log into the app and cover the distance as and when you like; so you can take it in nice manageable chunks, whether that’s cycling, running, walking, swimming or doing a bear crawl (seriously, that would impress us).

You don’t have to do it on your own either. Sign up as a group and you can share the distance as part of a relay challenge in whichever way you and your crew want to cover the distance.


Not only can you view your progress on a virtual map of Britain and see exactly where you’d be using Google Streetview, you can also compare your progress against everyone else taking part on a handy leaderboard. Which is good for us competitive types.

Entry for the event is now open with the price ranging from £19 to £39 per person. Although you won’t get a medal and finishers t-shirt for the cheaper option.

To find out more about the event head over the website here. You can even compete against us via the leaderboard if you fancy it.

Picture Credits: The Conqueror Series

Published by Tom Wheatley

All round web chap. Editor of The Allrounder and Get Sweat Go. Loves a pizza, Howard Hawks films, fitness and old British sitcoms. Not a fan of cucumbers. Level 3 Personal Trainer and massively mediocre runner. Recently launched The Run Testers video channel.

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